We took a while
prior posting this entry because we've been HELLA busy for the past few weeks.
Nevertheless this is one of those blogs that we looked forward to working at
mainly because we're actually fans of the product. #fanmodeON!
We found ourselves
marching from Laguna to Dillingers over at Greenbelt 3 last February 26 for the
launch of HTC Butterfly. I'm glad we got invited for this one because I've been
curious as to what the hype really is about. Much praise has been said of the
Butterfly for its stunning design and features, and we wanted to see it with
our own eyes.
Dillingers is
actually a steak and brew restaurant, there was just a small HTC tarp near the
door and a handful of people on the tables, so we were a little hesitant to get
in. Turns out, we were led to a corner where there was a small gray-walled
tunnel that led down to the Prohibition lounge, a wine bar and pub with a
reception area. I think the setup was really classy and old school, like the
guests were being invited to a secret. Perfect way to present the elegance of
what was to come.
The marketing head,
Francisco Turno, and country president Richard Javier were there. I actually
liked the product presentation. Straightforward and no frills. You can check http://www.htc.com/www/smartphones/htc-butterfly/ for the specs.
The HTC Butterfly is
the first to bring 441ppi screen resolution in town. Take this: magazine photos
are printed at about 300 ppi, museum-grade photos work with 400ppi, while this
phone comes with 440ppi. So just imagine the display calibre this phone packs
itself with. True enough, when we tried it, we were welcomed with unparalleled
color vibrance for a phone. It was pleasure enough just to browse through the
screen!
The phone also comes
with a dedicated imaging chip. Well, not all 8mp cameras are created equal.
Even some 12mp cameras suffer with over saturation of colors. But the HTC
butterfly makes use of an imaging chip for quick shooting and better image
processing. Guys, the thing can snap photos in as quick as 0.2 secs! Faster
than you'd say "smile!" :p You'd never miss a precious, or hilarious
moment with this one. :)
It also comes with a
front 2.0megapixel camera for those vanity shots and group barkada pics (when
you couldn't find someone else to take your group picture and you have to make
use of "tantsameter" to fit all of you in the frame. Heheh!)
Product demo was straight forward and product-centered |
Video shooting is
also topnotch quality, as again, this is the first to offer 1080p HD video
playback and shoot. That's like bringing your HD TV wherever you are. For
whatever purpose you may have in mind, it also has a slow motion video capture and playback
capability, so that's being able to capture the smallest details of your
basketball game, make fun of your friends while they eat, or just take a
surreal moment of the time when your crush said "hi!".
We weren't able to
check the actual performance since we only got to play with it for a short
time, but so far I'm really liking the intuitive HTC Sense OS. And at 2gb RAM
and 1.5Ghz, you'd expect that this is a blazing fast device.
One thing we had to
check out were the audio quality and speakers. Being music lovers, this is one
of our top priorities for a phone. For the previous One X and One X+ handsets,
the sound quality with headsets on were good because of Beats audio, however
when you use the speaker it tends to get distorted. For the Butterfly I tried
to stream a couple of songs, one electronic rock, and one with heavy bass, over
the internet (yes there was wi-fi), and the sound quality was pretty nice, with
considerably loud volume, thanks to the built in amplifier.
rarr! I want one!! |
The presentor
has been calling it a phablet, but I'd beg to disagree, in as much that it is a
5-incher, it seriously doesn't feel like one. I swear. I mean when I hear
phablet I imagine a bulky phone that you'd have to operate with both hands. But
as tiny as my hands are, I can actually navigate through the Butterfly using
only one hand (the back is a bit of a fingerprint magnet though). The
polycarbonate body feels sturdy and durable, won't make you worry that it would
slip any minute. We tried to place it in our pockets and it was so thin it fits
comfortably right in, no bulk at all. We
were almost tempted to sneak it out of the bar wahaha.
I've been looking at
photos of the Butterfly over the internet, and yet I haven't really appreciated
how beautiful it is until it was right in front of me. It has a premium feel to
it, something that you'd love to just stare at (and end up spending your money
on haha).
Desirable like a hot fudge sundae! |
One thing I learned
at the launch was the idea of optical lamination. This is a type of technology
wherein a resin filler is applied between the Gorilla glass cover, and the LCD
panel of the display. So basically the effect is that the LCD display feels like
it's right within the glass cover. Parang "nakalutang". :D This is
already in use for other HTC phones and Iphones.
Photo from http://forum.xda-developers.com |
And geez, towards
the end of the event, they actually gave away one HTC Butterfly! Whew! Super Inggit!
HTC gave away a Desire X and a Butterfly |
Q&A portion |
One downside to the
phone though is the fact that it doesn't have LTE support just yet. Though I
don't think that LTE is really significant in the Philippines as of the moment. Duh sometimes we can't even get a decent HSDPA signal.
And, of course, the
price. It's currently selling at PHP30-32k in most malls. However if you check
out Kimstore and CMK Mobile you'd be able to buy an HTC Butterfly for P29K. And
hey ABC Store at Shangri-La sells this for only P26K! Wow! Javier quipped that
HTC is still working on their pricing. Nevertheless, the build quality of HTC
Butterfly and its packed features is just so good I wouldn't mind spending on
it (now if only I had that money… :P). Plus, the HTC One has just been recently
launched in the international market, so I bet the Butterfly's price would be a
little cheaper in a couple of months.
Me and Ray walked
out of the Prohibition lounge drooling. Hahah! Ray has always been a Samsung
Note 2 fan but was an instant convert right after the launch. What I've always
loved about HTC is the fact that they see to it that their phones don't just
have top notch features, but that they do it with style.
In our day to day
routines, sometimes we don't really have to deal with all these technicalities
of gigahertz and quadcores and processors and such. More often than not, I
think the intangibles can make or break
your relationship with your gadget. You won't always do heavy multitasking and
app handling in your phone, but you would always definitely hold it in your
hands, and look at it at the start of every day. Maybe even brag about it to
your friends. There's something to the "feel" of the phone that makes
all of the difference. The HTC Butterfly makes that perfect balance of both, and does it with a lot of grace. Great job on this, HTC! :)
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